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Citrine Financial Group Holdings
Case Study

Citrine Financial Group Holdings, Kigali, Rwanda

Work Done: A unified brand and digital foundation for a multi-subsidiary Pan-African financial group building institutional credibility across emerging African markets.

Citrine Financial Group Holdings is a multi-entity financial services holding company structured to operate across banking, fintech, insurance, investment, asset management, and related financial sectors through specialized subsidiaries.

Market
Rwanda, East Africa (Pan-African ambition)
Industry
Financial Services Holding Company — Banking, Fintech, Insurance, Investment, Asset Management, Agri-Finance
Stage
Early–growth holding company, pre-launch / structuring phase

Stakeholders

  • Investors and strategic partners
  • Regulators and institutional stakeholders
  • Corporate clients and enterprises
  • Internal management teams across subsidiaries
  • Future customers of subsidiary platforms

What we delivered

  • Multi-brand identity system for the holding company and 8 subsidiaries
  • Holdings company website and strategic landing pages
  • Professional corporate email infrastructure
  • Digital workspace setup (Zoho, Canva)
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