Your Business Has Changed. Your Brand Should Too.

We conduct an equity audit during the discovery phase, assessing every brand element against recognition value, alignment with where the business is today, and flexibility for where it's going.

Typically 6 to 10 weeks from kickoff to final delivery. The timeline depends on the degree of change required and the complexity of your current brand system.

Yes. Most businesses phase their rebrand rollout — digital touchpoints update first, printed materials transition as stock depletes, and physical signage follows on a planned schedule.

We can scope the project accordingly. Some clients only need their logo evolved and a few core assets updated; others need the full brand system rebuilt.

We build transition rules into your brand guidelines defining exactly how and when to use old versus new assets, acceptable overlap periods, and priority sequence for updating touchpoints.

Fixed project fee based on the scope of change and number of assets required. No hourly billing. Payment is split 50% deposit, 25% at design approval, 25% at final delivery.