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Ajieh Rest House, Douala Cameroon

Work Done: Hospitality marketing videos and a full booking platform to drive visibility and direct reservations.

Company Overview

Company Name
Ajieh Rest House
Primary Market
Douala, Cameroon
Industry
Hospitality, Guest House, Short-Stay Accommodation
Business Stage
Established Local Guest House, Growth & Booking Optimization Phase

Company Description

Ajieh Rest House is a guest house providing short-stay accommodation for travelers seeking comfort, accessibility, and a welcoming environment.

Target Audience

  • Local and regional travelers
  • Business travelers
  • Tourists and visitors
  • Guest house management and staff

The Challenge

How do you increase visibility and bookings while reducing reliance on manual reservations and third-party platforms?

Ajieh Rest House relied heavily on phone calls and walk-in bookings, limiting visibility, scalability, and booking efficiency.

  • No direct online booking capability
  • Limited visual representation of rooms and amenities
  • Manual reservation handling

Our Process

Combining visual storytelling with booking conversion.

Discovery & Research

We reviewed booking workflows, guest expectations, and hospitality best practices.

Marketing & Booking Strategy

Video marketing was paired with a simplified booking journey to reduce decision friction.

Execution

Promotional videos and a WordPress-based booking platform were produced and deployed.

Final Solution

A hospitality platform built for trust, visibility, and direct bookings.

  • Hotel booking website developed under Bookings & Rentals solutions
  • Promotional marketing videos
  • Room listings with availability calendar
  • Reservation and inquiry system
  • Mobile-friendly booking experience

Results & Impact

From manual reservations to a conversion-focused booking platform.

  • Enabled direct online bookings
  • Improved guest confidence
  • Reduced booking friction for staff
  • Stronger digital presence

Challenges Faced

Balancing simplicity with booking accuracy.

Booking configuration and availability management required careful setup within a lean hospitality environment.

Reflections & Insights

Hospitality businesses convert best when marketing and booking work together .

Visual reassurance combined with instant booking significantly improves conversion.

Let’s Build the Right Structure

Design a hospitality platform that attracts guests and drives direct bookings.

If you operate a hotel or guest house and your platform struggles to convert interest into reservations, we help you design a booking and marketing structure that supports growth and trust.